Week 11 -- Landing Page and SEO
I knew that search engine optimization is important, and I
have a course lined up to take separate from BYU-I that focuses specifically on
SEO for photographers. This week’s
introduction is a good foundation. I
struggled getting the functionality of my shopping page to work and then have
continued to struggle with conversions, I think because I haven’t had any sales
to test to see if it works. Changing
keywords, titles, image alt text etc is a lot of information but easier to take
page by page and I’m not working with third party programs that just point to
the other saying it’s on their end. While
this week is a lot of information and especially a lot of work to get
everything optimized, I am relieved that especially on Thanksgiving week I had
a week of work instead of understanding new information. This week I am grateful for new knowledge.
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